Responsibilities
- P&L owner responsible for brand growth and performance
- Lead all brand-related processes like supply chain and inventory management, logistics, new product launches, creative advertising and promotions, market expansion strategies and more
- Analyze Amazon ASIN level data (sales, conversation rate, page views, costs, etc.) and develop strategies to increase sales, reduce costs and drive conversion rates of acquired products; this may include price optimization, PPC, packaging/inserts, coupons and deals, customer communications, creative campaigns, changing package dimensions, removing unprofitable products and more
- Understand everything about the ecosystem in which your products are selling (e.g., competitor landscape, industry landscape, Amazon marketplace rule changes)
- Manage day-to-day maintenance of your product listings, including, monitoring metrics shifts, understanding market trends, changing customer profiles, demographics, daily reporting, competitive landscape, pricing changes, and more
- Partner with teams to develop and facilitate go-to-market strategies, impactful product launches and international expansion plans
- Be a brand ambassador of Warpfy and our values